The 18th International Fashion Fair (IFF)

Organized by Japan’s most influential fashion trade newspaper, SENKEN SHIMBUN (Daily News of Fashion Business),

IFF launched its first fair in 2000. Since then, this twice-a-year event (in January and July) has expanded its size and the

number of exhibitors has increased to 817 at the 17th fair from 387 at the first one.

As a fair has become as big as IFF, key to the success is the variety of products the fair provides. IFF features every category

in the fashion market for both men and women, ranging from designers, contemporary to casual, from apparel to accessories.

The three-day event attracts approximately 30,000 buyers each time.

It is a main stream of the whole event. 70% of the exhibitors showcase their products in IFF. At IFF, you can find most of the

fashion products the market needs: contemporary, casual and active sporting wear, shoes, bags and other accessories in both

men and ladies categories.